XRP Ledger Apex

Role: Executive Producer

XRP Ledger Apex brings together developers, businesses, fintechs, researchers, VCs and the broader blockchain community.

I’ve had the opportunity to lead this event for four years, working with three separate agencies per year to make this event successful. Leading design and event agencies on stage and lighting design, along with programming run of show.

Additionally, working with a fourth creative agency for all things content. Working with teams at Ripple and our external agencies for strategy on social content, scheduling, deadlines, and final execution.

Pre-Production

  • Budget

  • Manage external agencies scope-of-work and pre-production

  • Content strategy

  • Content ideation

  • Script writing

  • Advising on stage design

  • Lighting design strategy

  • Photography strategy

Production (Event on-site)

  • Executive producer for stage and creative content

Post-Production

  • Review social content

  • Review session edits

  • Deliver final files to distribution channels

  • Archive all footage and photography

Locations: Las Vegas, Amsterdam x2, Singapore